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the story

The hinged-temple was invented in 1727 by English optician, Edward Scarlett, and the spectacle frame has changed little in design since that time. This curated collection of brands and stories charts the history of the British optical industry.

articles

The Cool-Ray Comeback

Cool-Ray, the legendary 20th-century eyewear brand, returns—reviving its iconic polarised sunglasses famously worn by Sean Connery in the 1965 James Bond classic Thunderball.

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any colour, as long as it's scarlett

From Soho’s Georgian streets to today’s London workshops, Edward Scarlett’s legacy endures in countless kaleidoscopic shades—any colour, so long as it’s Scarlett.

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steve mcqueen eyewear

One of the defining elements of the King of Cool was his impeccable choice of eyewear.

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For Your Eyes Only: Seiko's Precise Story

In 1881, a young 22-year-old entrepreneur, Kintaro Hattori, opened a clock repair shop in Japan. Thanks to his success, he founded his first factory 11 years later in the centre of Tokyo, which he named "SEIKOSHA", literally meaning "the house of precision".

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real-life succession

To commemorate Father's Day, Flora Macdonald Johnston, Head of Editorial at Appear Here Magazine, interviewed David and Elliot Mason in their new Soho store.

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Introducing: Oliver Goldsmith

With nearly a century in the optical industry, Oliver Goldsmith is a brand deeply rooted in British heritage. Knowledge passed down through four generations continues to inform its commitment to crafting some of the world’s most exquisite eyewear.

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